Six simple steps to get your first sales in the door, usually within the first hour of setup.
The fastest path to repeat sales: The sooner you set up and start talking about Purrify, the more momentum you build. Every cat litter customer you mention it to this week is a potential recurring buyer for years. These steps take under 30 minutes total.
Place 5 or so bags right at the cash register, with your included Point-Of-Sale display.
This is prime impulse-buy real estate because customers are already standing there with their wallet out, buying litter anyways. Perfect opportunity to get people hooked for life with a $2 trial size.
A small handwritten sign like "Customers are loving this!" next to the bags goes a long way.
Put the rest of the bags right in or beside the cat litter aisle. That is where your buyer already is and already thinking about litter problems.
Most won't switch or try something on their own until they've heard from you but it still grabs attention and tells the story before a word is spoken.
If you or any of your employees have cats, try Purrify at home. Give a bag to every cat-owning staff member.
This is the single biggest lever for sales.
An employee who genuinely uses it sells it effortlessly, no script needed. Personal experience beats any pitch.
Do not wait. Do not overthink it. The moment you see someone buying cat litter, try this:
Important: The sooner you start selling after receiving your stock, the more you will sell and the more lifetime recurring customers you will build.
Once you have had a chance to see how your customers respond, drop us a line. We love hearing what is working and we are quick to respond.
Ready to reorder or have questions? Same email.
[email protected]Add Purrify to your website - either your product list or just link back to our website in some context. We're linking to you on our "retailers" page - every link on the web helps us stand out on Google, maps, etc.
Tag us in any social posts that you now carry @purrifyhq (on all social media) and we will reshare to our audience. Free exposure for your store.
All of it is free. Print one copy or fifty. If you run low on anything that came in your kit, it is right here.
Stand this up beside your bags at the register. It tells the story for you while you are busy ringing someone up.
Four pages in English and French. The science in plain words, three easy ways to bring Purrify up, and an answer for every objection you will hear. Print one for each person on your team.
Hand this to the customer who wants the whole story before they buy. Works as a counter stack or a bag stuffer.
We want you to succeed with Purrify. If anything is unclear or you want tips on what is working for other retailers, just email us.
[email protected]
