Our Story
Born from a cat owner's frustration, grown into a mission to help families everywhere.
Revolutionizing the Cat Ownership Experience
We're on a mission to create innovative, fragrance-free products designed for use around pets that eliminate odors, reduce waste, and strengthen the bond between cats and their families.
What started as one family's frustration with lingering litter box smells became years of testing, iteration, and collaboration with specialists in activated carbon and pet-safe product design.
Today, every formula update, packaging decision, and customer support workflow is built around one simple standard: does this make daily life better for cats and the people who care for them?
"We believe every cat deserves a clean, comfortable environment, and every family deserves to enjoy their home without compromise."
Mark Archer
CEO
How We Got Here
A focused journey from one household problem to a growing solution trusted by cat families.
The Problem Discovered
The original idea came from a cat owner with multiple pets who struggled with persistent litter box odors despite trying every product on the market.
Research & Development
Partnered with material scientists to develop an activated carbon formula specifically designed for cat litter odor elimination.
First Prototype
Created the first Purrify prototype and tested it with local cat owners. Results exceeded all expectations with 95% odor reduction.
Product Launch
Officially launched Purrify across Canada, helping hundreds of cat owners create fresher, cleaner homes.
Expansion & Growth
Expanded product line with multiple sizes and began international shipping to serve cat owners worldwide.
Our Core Values
The guiding principles that drive every decision we make at Purrify.
Pet-First Philosophy
Every decision we make considers the health and happiness of cats and their families first.
Safety & Quality
All products undergo quality checks and contain no added fragrances or dyes.
Environmental Responsibility
We continually evaluate packaging and operations to reduce waste where feasible.
Customer Success
Our success is measured by the satisfaction and improved quality of life of our customers and their pets.
Meet the Team
Passionate individuals dedicated to making pet ownership better for everyone.
Public article entities
Our marketing and operations team is larger than our public article bylines. For published content, we use organization-level author and reviewer pages so readers can see who owns editorial work, science review, and testing standards without inventing individual expert profiles.
Leadership Team
Mark Archer
CEO
A lifelong cat lover with a background in environmental science. Mark leads Purrify's practical approach to litter box odor control.
Dr. Michael Rodriguez
Chief Science Officer
Materials scientist with 15+ years experience in activated carbon technology. Leads our product development and quality assurance.
Sage Dean
Head of Customer Experience
Former veterinary technician passionate about improving the lives of pets and their families through better products.
David Kim
Operations Director
Supply chain expert ensuring every Purrify order is processed quickly and delivered reliably across Canada and beyond.
Sales & Partnerships
As demand grew, we built a specialized team to support retailers, clinics, and partner locations across Canada with training, merchandising, and practical odor-control expertise.
Leland Brantley
Regional Sales Manager
With over 12 years in pet product distribution, Leland leads our Eastern Canada expansion. His consultative approach has secured partnerships with over 200 independent pet retailers.
Ezekiel Voss
Enterprise Sales Director
Ezekiel specializes in B2B partnerships and veterinary clinic networks. His background in animal health sales helps him connect practices with odor solutions their clients love.
Trenton Harlow
National Account Manager
Trenton manages our major retail partnerships across Canada. His relentless focus on customer success has grown our retail presence by 300% in two years.
Dorian Keller
Sales Development Representative
Dorian is the friendly first contact for new retail partners. His enthusiasm for pet wellness and natural products makes every conversation memorable.
Finnegan Crosby
Territory Sales Manager
Covering the Prairie provinces, Finnegan builds lasting relationships with farm supply stores and rural pet retailers who appreciate Purrify's practical benefits.
Cassian Reed
Key Account Executive
Cassian works with our largest retail chains and distributors. His strategic mindset and deep industry knowledge keep our partnerships thriving.
Merrick Sullivan
Inside Sales Specialist
Merrick handles inbound inquiries and helps new retailers get started with Purrify. His product expertise ensures every partner finds the right solution for their customers.
Orion Hampton
Business Development Manager
Orion focuses on emerging markets and new verticals, from cat cafes to pet-friendly hotels. His creative approach opens doors to unique partnerships.
Gideon Fletcher
Field Sales Representative
Gideon covers Ontario's Golden Horseshoe, visiting stores personally to train staff and ensure Purrify is positioned for success on every shelf.
Silas Bennett
Customer Success Manager
Silas ensures our retail partners thrive after signing on. From inventory planning to promotional support, he's dedicated to mutual growth.
Happy Customers
Cat owners across Canada and internationally
Satisfaction Rate
Customers who would recommend Purrify
Litter Changes Improved
Estimated litter box changes made better
Orders Fulfilled
Across Canada and internationally